Yes, you read right. You can improve your marketing strategy with emojis and symbols, at least that's according to research by Campaign Monitor.

In this infographic and guide, the Campaign Monitor team shares a list of stats pertaining to using emojis in email marketing and social media marketing. They also tackle the emojis businesses and business owners can use and which countries prefer which emojis.

Did you know that over 5 billion emojis are used every day on Facebook messenger? Yes, every day!

Also according to the data compiled by Campaign Monitor, in some cases, companies that sent email subject lines with emojis had a higher reader rate compared to text-only emails.

Learn more about using emojis in content marketing via the infographic below and share your thoughts in the comments.